Samsung announces to integrate AI assistant Perplexity into 2025 TVs & monitors

Samsung Electronics announced that it has become the first company in the industry to incorporate generative AI, Perplexity, into its 2025 TVs and monitors.

​In case you missed it, Perplexity is an AI-powered search engine that gathers and analyzes data from trusted sources to suggest in-depth answers and follow-up questions. It can offer optimal answers to your questions on several topics; for instance, movie recommendations, travel planning, sports game results, and corporate performance analysis.

​Samsung has mentioned a list of 2025 applicable models for this integration, which are as follows –

​You can easily use the Perplexity app on these devices by launching the “Vision AI Companion’ by clicking the Apps tab on the TV or monitor screen or the AI button on the remote control. Noticeably, Samsung TVs and monitors users equipped with Perplexity can receive one year of free subscription to ‘Perplexity Pro.’

image- Samsung Newsroom Korea

​Noticeably, the company is also considering integrating Perplexity into 2023 and 2024 TVs and monitors through an OS update within the year.

image- Samsung Newsroom Korea

​Regarding this integration, Hee-young Ahn, Senior Vice President of Samsung Electronics’ Visual Display Business, stated, “By equipping Samsung TVs and monitors with Perplexity for the first time in the industry, we can provide a more special and personalized customized AI screen experience,” and added “Through our partnership with Perplexity, we expect that users will be able to utilize large screens in new and more meaningful ways.”

image- Samsung Newsroom Korea
image- Samsung Newsroom Korea
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