Samsung Electronics showcases AI-powered TV and Audio innovations at the 2025 European Tech Seminar in Frankfurt, Germany.
The firm at the seminar unveiled technologies regarding AI-powered picture quality, immersive sound, and next-generation viewing experience. It’s announced that Samsung’s 2025 TVs will feature powerful AI-based capabilities designed to enhance the user experience.
Samsung focused on an advanced platform; Vision AI, that personalized and simplified the way users interact with their screens. Products will also be compatible with more convenient functionalities as mentioned below –
- Click to Search: Allows viewers to instantly access relevant information regarding on-screen content.
- Live Translate: It offers real-time audio translations for flawless global viewing.
- Quick Remote: It helps to convert a smartphone into a control hub to deliver a more intuitive experience.
- Multi-device experience: Authorize flawless content sharing and control across Samsung devices.
- Storge Share: Permits easy file transfers between Galaxy devices and TVs.
Samsung collaborated with Google to introduce the world’s first IAMF 3D sound technology called Eclipsa Audio. The newly launched audio technology optimizes spatial sound to deliver a deeply immersive surround sound experience.
Samsung’s new high-end QLED TVs introduce Glare Free 2.0 which reduces reflections to deliver a crystal-clear and immersive experience. AI Upscaling technology will be efficient in sharpening details and OLED HDR boosts brightness and contrast.
