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Former Qualcomm Vice president Benny Katibian became the Head of Samsung’s SARC

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Benny Katibian, the former Vice President of Qualcomm, has named as the Head of Samsung’s US corporation at the end of last year. As the Head, he will lead the South Korean firm’s Samsung Austin Research Center (SARC) and Advanced Computing Lab (ACL), which are the core Research & Development centers of Samsung Electronics’ US division. Let’s take a look at the full report.

Let us inform you that Samsung Electronics’ System LSI (large scale integration) Division is providing the Exynos Auto SoC, an artificial intelligence (AI)-based automotive processor, to the tech market. In particular, this SoC is being supplied to automakers such as Volkswagen and Audi. The company wants to upgrade its Exynos Auto SoC, so it can get an even stronger hold on the market, to maintain its market dominance.

To make it possible, the former Qualcomm VP will surely be proven beneficial to Samsung, as he is a semiconductor expert; he was in charge of developing self-driving systems like advanced driving assistance systems at Qualcomm. Later on, he became the COO of Xiaoping’s North American corporation, a Chinese electric car company, where Benny planned the self-driving chip’s development. His abilities will help Samsung as well, to stand out in this league.


Harsh is a seasoned technology enthusiast with a deep passion for Android. Since its announcement in 2007, he has closely followed the evolution of this operating system, gaining a comprehensive understanding of its features and capabilities. His background in Android, IT, and Journalism has equipped him with the skills to analyze and present complex technological concepts in a clear and engaging manner. As the Editor-in-Chief at Samlover.com, Harsh is dedicated to sharing his knowledge and experiences about Android, services, and applications with the world.

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Samsung Admits Google’s Feature Tops Galaxy AI

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Samsung Praises Google’s Circle to Search for AI-Powered Features. Samsung debuted this feature on its Galaxy S24 flagship series back in 2024, which is grabbing more publicity. 

Samsung introduced ‘Galaxy AI’, a bundle of AI-generated features on the Galaxy S24 series initially, and now it’s already started making them available to more Galaxy flagship devices from 2023 through the latest One UI 6.1 update. 

Samsung’s Galaxy AI includes various features, including Circle to Search, Live Translate, Transcript Assist, Call Assist, Note Assist, AI-powered editing tools, and many more. Among all of them, the Circle to Search feature is the one that is gaining the most popularity on the Galaxy S24 smartphone. 

The fact is that the Korean giants are not even responsible for their’most  popular’ Circle to Search feature, which is the most popular among all AI-powered ones since it is a feature with Google, which means that Google is responsible and deserves praise, and regarding this, Samsung stated that: 

“Circle to Search with Google revolutionized the way users search, helping it become the most widely used AI feature amongst Galaxy S24 users. It allows them to learn more about almost anything on their screens quickly with a simple gesture, without having to switch apps.”

Before Samsung, Google already introduced this Circle to Search feature on its Pixel 8 series and Pixel 7 series smartphones in a similar style as it is available on the Galaxy S24 series. 

The only fact is that Samsung hugely advertises this feature, whereas Google appears quite a bit into advertising this Circle to Search feature.  

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SmartThings & Philips Hue Are Partnering To Elevate TV-Centered Home Exposure

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A new partnership is in town! Samsung’s SmartThings and Philips Hue are shaking hands to introduce a bundle of exclusive updates and more. 

This new collaboration will add an extra layer of upgrades to elevate home automation and enhance control of light sync. It will result in greater control of the Philips Hue Sync TV App through SmartThings

At CES 2024, SmartThings already introduced new features that will surely make the TV the hotspot for smart homes. Philips Hue, through this collaboration, allows users to control their light sync application directly from the SmartThings application effortlessly as well as flawlessly. 

The Philips Hue Sync TV App will permit the sync of lights along with what is on the TV. This leads to enhanced experiences such as watching movies and shows or playing games. Since Philips and SmartThings are at the same stage, that’s why one can easily control the Hue Sync application from the phone with the SmartThings app. Apart from this, it will also permit you to adjust the light brightness, switch between modes, or start or stop the light sync without even any interruption. 

Now SmartThing is setting up to expand the availability of the Philips Hue Sync TV application to more regions, which includes:

  • Brazil
  • Hong Kong
  • Poland
  • Czech Republic
  • Slovakia 

The true reason behind this collaboration with SmartThings is just to expand the availability of smart home technology to more regions around the world. 

Noticeably, Philips Hue also introduces a monthly subscription option for the Philips Hue Sync TV App, which costs 2.99 USD/EUR. Also, users who prefer a non-recurring plan can go with the existing one-time purchase option, which remains available at 129.99 USD/EUR. Someone who purchases a new 2024 Samsung TV will seamlessly use the Philips Hue Sync app to control their lights in sync with what’s on screen. 


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Samsung Ramps Up 3nm Chip Production to Compete with TSMC

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Samsung is eagerly trying to compete with the biggest chip manufacturer, TSMC. To do that, the company has increased the production of the 3nm chip. However, it is still not achieving the same yield rate as TSMC. 

According to a tipster, @Teck_Reve, Samsung’s initial yield rate was 10 to 20%, which has now increased by over threefold, but he didn’t mention the exact amount of production increase. 

If you don’t know about the yield rate, it is a measure of the usable chips manufactured at a facility. It is calculated as the percentage of the total number of chips produced. If the yield rate is high, the number of defective chips is low. Ultimstrly it mrsdutr the efficiency of the  chips production. 

The Korean giant has started making 3nm chips in 2022, but it has struggled to achieve the yield rate. It has transitioned from the FinFET transistor architecture to the more advanced GAA architecture, but Samsung hasn’t achieved the desired yield rate while at the same time the TSSMC, with the same 3nm fabrication manufacturing, has achieved the efficiency and has enjoyed the yield.

However, if the report is inaccurate, there are some positive signs that Samsung is trying to fill the gap between the efficiency of manufacturing. As per the tipster, the Korean giant is providing the 4nm chips, which employ the FinFET architecture. The power efficiency and logic area have increased by 20–30%. If this happens, the company will get a major advantage to edge the 3nm semiconductor market.

According to a recent report, Samsung has informed its customers about a rebranding of its 2nd-generation 3nm process. The company will call the 2nm process instead of the 2nd generation 3nm process, technically a 3 nanometer process, but the Korean firm is renaming it to 2nm. It is confusing that the company is taking this step, but the real 2nm chips will be available next year’s second quarter.


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