Samsung
The Major Change In Samsung’s Top Leadership [NEWS]
This news will surely impact the smartphone and electronics industry overall. There has been a major change in Samsung’s top leadership the previous Thursday. Samsung heir and VP Lee Jae yang will be visiting the Netherlands for an m&a deal with a dutch semiconductor equipment manufacturer ASML and a probable meeting with traditional chip-making giants like Infineon Technologies and STMicroelectronics.
ASML is also the sole supplier of extreme ultraviolet (EUV) photolithography machines(PL), essential to nano-meter chip-scale fabrication in the foundry business. It will be tough because ASML is also facing issues with manufacturing EUV PL machines due to a shortage of components. He will also be meeting the CEOs of Intel and Qualcomm.Lee had already accomplished this task previously when he returned with EUV equipment in October 2020. Read about Samsung investments and the shortage of sc devices here.
As for other developments, Samsung has replaced the head of the semiconductor research and development center. Reshuffled major executives of the foundry business
- Starting with Song Jae-Hyuk as head of the SemiConductor R&D center. Hyuk has been credited for shifting to vertical NAND drives and super-stacked NAND drives. NAND(Not And) drives take less space and don’t require power to store data as non-volatile.
- Another major change would be Nam Seok-Woo, VP of global manufacturing & infrastructure in the Semiconductor Business of the Device Solutions (DS) Division, heading the Foundry manufacturing business. He is also believed to be one of the best semiconductor process developers.
- Yet another change is for Kim Hong Shik, VP of manual tech center, to lead the foundry tech innovation team.
To summarize, this reshuffle is to lead memory semiconductor experts leading the Foundry business, indicating that Samsung is trying to compete for Taiwan’s TMSC and manufacture and fabricate the first Gate All Around(GAA) based 3nm chips in June.
As we already know, Samsung has invested in the USA and Korea for the Foundry business. With all these M & M&A opportunities, it could change the future of the Foundry business, memory chip making, or a huge leap in technology and probably a leap in technology more affordable prices for top-notch tech.
Samsung is adding one more functionality, ‘Relumino Mode’, from its smart TVs to its Galaxy smartphones for users’ overall viewing experience.
The Korean giant introduced the Relumino Mode feature on Samsung Smart TVs, which enhances the viewing experience for people with low vision. It improves particular parts of the content on the TV’s display, such as contrast, color, and sharpness. Now the giant has decided to bring Relumino, an accessibility feature, from TVs to particular Galaxy smartphones, which it initially showed off at CES 2023.
Somewhere, Relumino Mode’s functionality and features appear similar to the color contrast setting that was earlier available to access now with Android 15 Beta 2. In a new blog post, Samsung wrote, “Relumino Mode is the product of years of research and development to advance Samsung’s goal of providing “Screens for All” and improving the viewing experience for those with limited vision,” which highlights a range of accessibility features that it delivers.
However, at the moment, it’s not clear whether this feature needs specific display hardware or if it’s purely a software-side update. According to Samsung’s blog post, the Galaxy S24 series “and beyond” should be able to access Relumino Mode now. The feature appears on the Galaxy S23+ devices that are running One UI 6.1, but unfortunately not on the Galaxy Z Flip 5 or the Galaxy Z Fold 4, even after running the same interface.
Owners of Galaxy phones with One UI 6.1 can easily check if the new convenient mode is available on their device or not by just following the steps mentioned here: go to Settings >> Accessibility >> Vision Enhancements >> Relumino outline.
On the other hand, Apple also introduced new accessibility features that should land later this year, which include eye tracking to control iPhones and iPads.
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Samsung and Apple are the two biggest rivals of each other in the tech industry, as both brands never miss the chance to put down each other’s firm. Now the Korean giant has published a new commercial for its current flagship tablet, and the key reason behind this is pretty clear: to throw a dig at the competition.
Apple introduced a new iPad at a lunch event on May 7th. During the event, the giant also showed a commercial called ‘Crush’ that resulted in a lot of controversy.
Apple showcases a hydraulic press physically crushing musical instruments, paints, books, camera lenses, and more ahead of evidently revealing an iPad Pro, unfortunately, which backfired. Creative professionals saw a profound sense—a metaphor for technology replacing traditional forms of creativity. Many felt the impoliteness of artists and their professions, especially considering the rise of AI-powered art creation.
However, every single person is free to have their own opinion, but Apple’s intention was beyond question—not this, but more to show how the new device in the house was able to encompass a whole series of tools and elements. Not only this, but the firm was forced to apologize publicly, removing the commercial from television publication.
On the other hand, Samsung took all this fuss as a golden opportunity and capitalized on Apple’s controversial “Crush” ad, and Samsung released a counter-ad in which a musician walking through the wreckage left by Apple’s hydraulic press then picked up a partially destroyed guitar and started playing music. The center-worthy point of the ad is a Samsung Galaxy Tab S9 Ultra housed on a tripod nearby.
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Samsung Electronics is running a campaign named “Gift Funding,” likely to promote its gadgets as gift ideas for several celebrations.
The Korean Electronics Firm began this campaign today, May 16th. Following the ‘Bespoke Wedding Funding’ for newlyweds introduced back in 2023, the giant has now decided to introduce the upgraded ‘Samsung Gift Funding’ so that anyone can participate at any moment when the celebration is required.
It showcases the requirements of consumers who want to grab practical gifts that are necessary for meaningful anniversaries; for instance, weddings and moving, as well as birthdays, graduations, and school entrance exams. If you choose the product you want on Samsung.com and share the gift funding participation link along with a message card with those around you, your friends will be able to participate in funding up to the amount intended and express your congratulations.
The Korean giant is bringing out several collaborations along with the famous webtoon ‘Cheese in the Trap’ as well as the well-known characters ‘Today’s Meme, Bbangppangi, and Jamangloopy’ to present special message cards.
Samsung.com is introducing a new “split payment system” for their “Gift Funding” campaign, which will permit you to divide the overall price between multiple people, making it easier to meet the expense of a bigger gift together. This also lets you use different credit cards to pay for your section of the gift.
A Samsung Electronics official stated, “Through gift funding, we can express congratulations and gratitude in a more meaningful and special way.” “I hope you pass it on.”
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