The Galaxy S24 seems like a good luck button for Samsung! Just after the debut of the Galaxy S24 series, the revenue and profits of the Korean giant went on cloud nine. It breaks a record of four years, as Samsung smartphone sales have risen in the US more than in the previous four years.
It was already revealed within a few days after its debut, the Samsung Galaxy S24 broke the sales record of its predecessor series. Now again, the reports are unveiling the new metrics of success, as the Galaxy smartphone market share within the first quarter of this year was 31%, which is a 14% boost as compared to last year’s first quarter (Q1 2023) when the brand’s market share stuck near 27%.
The boost in market share appears to have come at the expense of Google’s and TCL’s shipments. With a rise of 31% in the market, the share reached a four-year high after 2020. However, here’s the catchable fact: even after a boost in sales, Samsung remained the second-biggest smartphone brand behind Apple.
Apple was the leading smartphone brand in the US during the quarter. It had a market share of 52%, similar to its metrics for 2023. That’s impressive, and it appears that the debut of the Galaxy S24 series didn’t affect Apple since it is still leading the market share. However, a huge range of people are choosing Samsung’s high-end phones, such as the Galaxy S24 Ultra.
