Galaxy S24 Ultra Claims Best-Selling Smartphone Title (Q1 2024)

Samsung Galaxy S24 Ultra is one of the most successful devices of the year, whether in terms of its pre-booking or in terms of its unit sales. The device has performed better than its predecessor. The reason behind it lies not only in the hardware perspective but also in the software, which has brought the new Galaxy AI features to new hype among consumers.
According to counterpoint research, the Galaxy S24 Ultra is listed among the top ten best smartphones, where it is the best Android device. Going into details, the Galaxy S24 ranks in fifth place immediately after Apple’s latest smartphones. The iPhone 15 Pro Max ranked first with 4.4% market share, the iPhone 15 ranked second with 4.3% market share, the iPhone Pro ranked third with 3.7% market share, and the iPhone 14 ranked fourth with 1.9% share of sales. Then, in the fifth position, the Galaxy S24 Ultra comes in with 1.9% of sales.
At first sight, it looks like Apple is significantly ahead of Samsung in terms of sales, but if you go in detail, Samsung not only provides smartphones in the high-end category but also makes several smartphones according to their affordability for a larger consumer base. Let’s explore the data about some non- flagship devices as well.
Non-flagship devices also secure a position in the top 10
Apart from the Galaxy S24 ultra device, there are other affordable devices from Samsung that also top the top ten list of sales. The Galaxy A15 5G secures the 6th position, the Galaxy A54 is in the 7th position, and the Galaxy A34 appears in the 10th position. The list ultimately depicts the dominance of Samsung and the iPhone in the global smartphone markets. However, Samsung has scope to capture the market for Android devices.