Samsung Teases Global Expansion of Next-Generation Galaxy AI Ahead of Galaxy Unpacked 2024

Samsung is about to host its next biggest Galaxy Unpacked event of the year in Paris on July 10, 2024. Just right before the event, Samsung has announced the launch of a global billboard campaign in anticipation of the next chapter of Galaxy AI.
On June 26, the brand made the digital billboards live in multiple cities around the world, including Bangkok, Brasilia, Dubai, Ho Chi Minh City, London, Madrid, New York, Seoul, Tokyo, and Warsaw. The campaign video features a rotating 3D cube on a flat surface, followed by a projection of the Eiffel Tower and four stars representing Galaxy AI. In a way, it points out Samsung’s journey to unlock all-new experiences for the convenience of users everywhere.

With the campaign, Samsung is ushering in a world of possibilities that will soon change the way people maximize creativity, boost productivity, communicate without barriers, and so much more. Check out the video and prepare to discover Samsung’s latest cutting-edge innovations and the power of Galaxy AI at the Galaxy Unpacked event 2024 on July 10.

The Korean giant will launch a bunch of Galaxy products at the event, including its sixth-generation foldable phones, the Galaxy Z Fold 6 and Galaxy Z Flip 6. Apart from the foldable, more devices are also on the line, including its ever-first smart wearable ring called the Galaxy Ring, the Galaxy Buds 3 and Galaxy Buds 3 Pro, the Galaxy Watch Ultra, and the Galaxy Watch 7.
The most notable part of the event will be the Galaxy AI. The giant will also introduce One UI 6.1.1 on the Galaxy Z Fold 6 and Galaxy Z Flip 6. This update will bring dozens of AI-powered tools to expand the Galaxy AI.